Archive for the ‘Tutorials’ category

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Vital ladder of Website design & development.

February 22nd, 2011

Why anyone wants Website? Website is very important for all the company. It has a wider reach than an offline shop. It helps the company to connect from one part to another. It helps in making global presence in the market.

Website designing & development both are co related words. Both have great impact on each other. If you have website with great functionality, it’s really good but it’s not the guarantee of success without a beautiful design or template. Same words are for the website with good design but have no functionality and usability.

Website designing becomes easy by the availability of many new tools. Now the Webmaster has wider option now, many frameworks are available to help you in website designing. Webmasters really enjoy the new technology & methodologies that are very helpful in website designing. Website designing cost goes down, so this is the best time to get your website. In starting days HTML tag are used generally and website are made using frames. But now website designing comes in a new age, now the website created using the web 2.0 technologies – Ajax and has all the enhanced features that you would never imagine in the starting days of Internet.

Some basic tools are very popular in a website designer like dream weaver, Photoshop, edit plus are very helpful in making great website. Some basic problem faced by the website designer like high load time that really annoyed the visitors or user so if you are planning for a good website and have a great ROI reduce the load time of your website.

Many website have no clear message, that’s why they loose customer. Write clear content that will represent your company and product. A visitor comes and if they like the information they return back again & again. Include important keywords in your content. It will be helpful in getting better ranking in the search engine. Some times they choose the wrong template that has no clear connection with their product or feature. They loose customer because not a professional look.

Some common mistake are done by many website owner that really annoying the visitors. A visitor comes but they never return back due to bad user experience. Making website heavy with lots of pages is a common website designing mistake. Rather, discard unwanted pages from your site to make it compact, easy to get loaded, precise and professional looking. Existence of unnecessary hinders beauty of design and functioning of sites. A visitor leaves early if they are not finding relevant information, so delete unwanted pages that have no use.

www.version-next.com

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Posted in web design tutorial, Web Designing

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10 web site designing mistakes.

February 18th, 2011

Today it takes more than just having a Web site to make the Internet work for your company. Sites are highly competitive, and proper site design has become an area of concern to businesses that want to use the Internet to the fullest. Below are 10 common Web site errors that occur.

  1. Inappropriate domain name: Pick a domain name that is memorable and relates to your business. Since people are likely to forget very long names, shorter domain names are typically better, but not always. For example, a name like Peter.com can be too vague and says nothing about the content of the Web site.
  2. Poor design and functionality: Why have a Web site with content if no one can access it? Good design is largely based on consistency. Menus should appear in the same place on every page, links should all be the same color/typeface, and a logo of some sort should be clearly visible at all times.
  3. Too complicated or too slow: Although flash animation may look amazing, it may be too complex for casual Internet users. Though aesthetics certainly matter, it must be in balance with functionality and ease of use for the typical user. Also, a more complex design takes longer to load on many computers.
  4. Stagnant site: Not only is content time-sensitive, so is format and design. There will always be new tools available to make Web sites better looking and better performing. It is not cost-effective to create a Web site and let it sit. Update content regularly and take advantage of (appropriate) new technologies to make the site look better.
  5. Broken links and 404 error messages: Make sure every link on your site works. You’ll lose users quickly if they see a “404 file not found” error message or find broken or incorrectly labeled links. If you have a large site, consider adding a form so users can submit a broken link, which lets users know you are on top of any problems they discover.
  6. No contact info: Users need to be able to contact you with questions, complaints, and suggestions. A Contact Us page, like an Internet business card, should be available from any part of your site. Also, be sure to actually answer these messages either personally or through an auto-reply.
  7. Ignoring statistics: Detailed reports of visitor traffic are available for your Web site. This service may be offered by your hosting provider or obtained through a third party. By monitoring your statistics (such as visitors-turned-customers, users on broadband, etc.) you can tailor your marketing and design toward those who visit most or find weak spots based on who you are not attracting.
  8. Free or cheap hosting: As attractive as some of these services are, realize that the reliability of your business depends on the reliability of your hosting. A good host service should have minimal downtime, offer services such as shopping cart systems, and have good customer support. Be sure to read reviews and apply for free trials (if possible) before you commit to anything.
  9. Avoiding spiders: Spiders are what search engines use to find your page. You want to make sure your pages are designed so that you show up high on search engine rankings. This process is called search engine optimization. There are, however, ethics and strategies to SEO. Some practices (such as hidden text, redirects, etc.) will result in you being banned from search engines.
  10. Not hiring a professional: Search engine optimization is complex. To move up in the listings on Google and other search engines, you may want to hire a professional, especially if your business relies heavily on generating business from the Web.

For more visit: www.version-next.com

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Posted in Programming, web design tutorial

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Reset your lost MySQL root password.

February 14th, 2011

Have you ever forgotten your MySQL root password? Chances are, you have at least a dozen passwords for your server, computers, phones, email, social network, and bank account. It is tough enough to remember commonly-used passwords without even thinking about your MySQL password.   It’s one of those things that just take place despite the numerous precautions one might take. As a result, you are locked out of your database server. You can’t create new databases and are left with little control over the state of your database server. In such situations knowing how to regain root access to your database server comes in handy. So here’s what you can do to reset the password for the root user in MySQL on both Windows and Linux.

Linux Users:

1. Log into your server via SSH and then become root:

$ su

2. Stop the current MySQL instance (note that this will halt any sites that depend on it, so make sure you do this during the lowest possible traffic time).
3. Start MySQL in safe mode and skip privileges checks:

# mysqld_safe –skip-grant-tables &

4. Next, log into MySQL without a privileges check:

# mysql –user=root mysql

5. Finally, reset the password by updating the user table of the default mysql database:

UPDATE user SET Password=PASSWORD(‘newrootpwd’) WHERE user=’root’;
FLUSH PRIVILEGES;

(Note: replace “newrootpwd” with your actual password, preferably one you can remember)
6. Restart MySQL to get out of safe mode:

# /etc/init.d/mysql restart.

Windows Users:

Log on to your server as the Administrator. Kill the MySQL server if it’s running. To do this you need the Windows Services Manager, so click on the Start Menu, then go to the Control Panel, then to the Administrative Tools, and select Services. Here look for the MySQL server and stop it. If it’s not listed there and MySQL is till running it means that MySQL is not running as a service. In that case you need to load the Task Manager which you should be able to access using the key combination of Ctrl+Alt+Del. Now kill the MySQL process.

With the MySQL process stopped you need to force a change of passwords on MySQL using a combination of the UPDATE and FLUSH options. So launch your favorite text editor and create a new file. Enter the following text into the file replacing “NewMySQLPassword” with your new password:

UPDATE mysql.user SET Password=PASSWORD(”NewMySQLPassword”) WHERE User=’root’;
FLUSH PRIVILEGES;

What the first line does is that it updates the value of the field “Password” in the table mysql.user for the user “root” to “NewMySQLPassword”. The second line flushes the old set of privileges and makes sure your new password is used everywhere. Save this text as C:\mysql_reset.txt.

Next, you need to start your MySQL server passing this file as a configuration parameter. Launch a terminal by going to the Start Menu, then to Run, and then type cmd and hit Enter. Now enter the following command:

C:\mysql\bin\mysqld-nt –init-file=C:\mysql_reset.txt

Once the server is done starting delete the file C:\mysql_reset.txt. Your MySQL root password should be reset now. Now restart your MySQL server again. Go back to the Windows Services Manager again to do that. Your new MySQL root password should work for you now.

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Posted in Dedicated Servers, Linux Server Tips, Linux sever, Managed dedicated server, MS SQL Dedicated Server, MySQL Server

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The Benefits of Email Hosting

February 4th, 2011

Email hosting is designed for businesses that cannot or simply do not want to spend their precious time and resources on setting up and managing an internal messaging infrastructure.  This is very understandable because the continued maintenance and support can raise costs and also greatly increase the probability of virus infections, hardware and software problems.  All of these issues could leave your business without email functionality for hours and possibly days.

There are many benefits to outsourcing your messaging needs to a professional hosting company.  This article will go over some of the most significant.

Secure Webmail Access

Email hosting providers generally equip their mail servers with industry standard 128-bit encryption, which is active during the entire webmail session.  This essentially means that any data sent to and from the server is encrypted from the moment you sign in, until the moment you sign out.  With this proven security protocol, you can ensure that your sensitive messages will not be intercepted or compromised in any way.

Secure IMAP and POP Access

Businesses are increasingly opting for email hosting solutions because they enable secure access to desktop email clients through IMAP or POP.  All email traffic is encrypted, including user names and passwords sent from the email client to the mail server for authentication.  The best hosting providers support all the popular mail clients such as Microsoft Outlook and Outlook Express, Eudora, Mozilla Thunderbird and Apple Mail.  Some even offer support for Linux and BSD clients as well as PDAs and pocket PCs.  Whether you prefer to manage your mail on or offline, an email hosting plan can ensure that is done in an efficient and secure manner.

Adequate Storage Space

When signing up a for an email hosting account, you typically get a robust amount of storage for each mailbox created.  Some give you MB of storage; others give you GB per mailbox.  All tend to provide you with more than enough to efficiently store tens of thousands of messages.  A more flexible solution will allow you to easily upgrade as your storage needs increase.

Spam and Virus Filtering

A quality email hosting solution blocks potentially harmful mail before it even enters the network.  Anti-virus scanners are usually integrated into the host’s SMTP gateways while spam is dealt with in numerous ways.  A company that truly wants to help keep spam out your life will employ filtering methods such as blacklisting, white listing and grey listing, and allow you to make a configuration that automatically sends it to a quarantine folder instead of your inbox.

For more visit: www.version-next.com

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Posted in E-mail marketing, Tutorials, Version Next Technologies

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Cleaning Mailing List.

January 20th, 2011

Often, you get a lot of returned mail after sending out your newsletters to a mailing list. To clean the list by removing all the faulty email,

1) Store all those email in a new folder in your Outlook Express.

2) Install Extract DBX, extract the dbx file to individual .eml file.
3) Install Email Bounce Handler; drag all those .eml files to the program.
4) Export faulty email address to a text file.
5) Process it at Group Mail, using Purge from group function.

6) Export only the info needed for mailing, when possible. Many contact database programs have wizards that make it easy to specify which fields to export. Skip the phone numbers, email addresses and other data that isn’t relevant for addressing.

7) Make column headings or field names clear. If you have multiple address fields, label the column you want to use as the primary address as “Mailing address.” This will help you better manage the data for future mailings and takes the guesswork out of addressing your mail pieces.

8) When you need to include Customer IDs in the mailing, instruct your mailing services provider on which fields to use to ensure accuracy.

9) If the software that generates your list can export the data in a variety of formats, check with your mail house staff on the best format to use. They can advise you on what format would be both easiest for you to manage, and a format they can use to process your list.

10) If the list will be broken into separate mailings, such as staggered mailings with weekly drops, let your mail house know how you want the delivery sequence to happen. Which states, regions or customers should get them first, second, and so on? A good mail house can work with you to sort or split the list based on your plan.

11) To help avoid delays, take a few minutes to review your list before sending it to your mail house. If it looks confusing, seems to be missing critical address data or doesn’t match your instructions, use the tips above to clean it up or call your mail house for assistance early in the process.

For more visit: www.version-next.com

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Posted in E-mail hosting, Email tutorial and setup

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Cloud Hosting: The Good, The Bad, and The Ugly

January 18th, 2011

In recent years, there has been a blurring of distinction between the terms virtualization and cloud computing.  Virtualization is actually not new; it was invented by IBM nearly 40 years ago and allows an IT department to split a single server into several virtual dedicated servers or “virtual machines (VM)”.

This abstraction of hardware and software offer a number of benefits including simplicity, reduced costs, portability and increased agility for a web host or an IT department.

Cloud computing on the other hand extends virtualization through the Internet “As a Service” to deliver remote “on-demand” resources to an IT department at a fraction of traditional hosting costs.

Theoretically, nothing is exempt from end-to-end IT virtualisation including hardware, platforms or software, all of which may be accessed remotely from a hosting provider (via the Internet) as part of a public or private cloud based service

The implications of cloud computing are profound and far-reaching and could be distilled into this simple formula:  Cloud computing = Virtualizations + Internet.

While virtualization has been around for a while, it’s only recently that the managerial and technical capabilities to execute public and private clouds have come together in such a way as to realize the promise of this technology for businesses and enterprise customers over the Internet.

Increasingly, web-hosting platforms in the UK and around the world are introducing new cloud services at a frenetic pace. But, some are struggling more than others to offer adequate support services and keep pace with the evolving demands of their customers based on both private and public virtual dedicated servers.

Further, while forward-thinking companies are waking up to the benefits of the cloud they are still not completely comfortable off shoring their data, applications and storage requirements to a public cloud service provider.

The eternal specter of security looms over any cloud service and is being pushed along by a media hungry to expose the good and bad in this exciting re-born technology.

It’s worthwhile summarizing both the pros and cons of cloud hosting and where you as a decision-maker should be positioning your company.

The Good

Without doubt one of the key benefits to deploying a public cloud is how quick and painless it is. The quick, easy wizard-driven process surprises many skeptics and turns non-believers into converts.

If you add in the elastic ability to scale to meet seasonable demands over Xmas and New Year, then things are looking pretty good.

But it gets even better. Statistics show that some companies may save in costs between 50-70% over traditional colocated and dedicated servers provided they follow a gradual deployment timeline, rather than an overly ambitious one.

Plus, because you can isolate virtual machines (VM) from each other you can minimize exposure to risk between different applications running on different OS platforms.  Many companies are also loving the portability feature of cloud VM’s which allows them to migrate from one server to the next in record time.

The list goes on, including the benefits of standardizing your IT technology platform and reducing complexity. The ability to self-service your future requirements quickly and effortlessly via a metered pay-as-you-go business model appeals to many decision-makers.

Finally, if you find yourself nodding vigorously while watching Al Gore’s “An Inconvenient Truth” then you will rejoice in the fact that a public or private cloud promises to lower your carbon footprint and promote “Green IT” as a real concept within your organization.

The Bad

Of course, the biggest fear associated with implementing a public cloud service or a private virtualized server usually centers on security.  Many enterprise customers are skeptical that web hosts can actually protect their resources in the cloud.

The recent phishing attack on Google by Chinese government-backed hackers and the subsequent Denial of Service (DoS) attack on the infamous WikiLeaks website housed on Amazon cloud servers have temporarily raised doubt in some people’s minds.

Ironically, these two incidents will actually serve to accelerate increased security in the cloud and eliminate future concerns. The best minds in the business are currently engaged in this venture. Further, customers may also consider opting for a private cloud over a public virtualized server if they wish to absolutely control the level of compliance and security; they do not need to wait for a web host to catch up with their expectations.  Expect to see private clouds grow in popularity over the next few years.

The Ugly

Yes, it can get ugly. While virtual dedicated servers are generally safe, easy to administer and cost affective, they can be implemented badly, even terribly.  The old expression “garbage in, garbage out” applies just as strongly to implementation as it does to CRM data entry.  When companies rush into a cloud deployment they risk inconsistent results, security implications and costly delays in bringing a product to market.  Instead, it’s recommended that a company start small and gradually add new cloud features “on-demand” as required. This approach, for example, may take advantage of a Xen cloud server to safely test new products in a sandbox environment before making products live to a customer.

The way forward

All the points highlighted above must be tempered by the fact that your ultimate success will depend on the knowledge, experience and customer support features of the web host you select to drive your new cloud implementations.

A number of web hosts in the UK are suffering from growing pains — growing too quickly, too fast, which increases risk for a company seeking long-term stability in the cloud.

Further, make sure your web host demonstrates the ability to offer flexible, customized SLAs to help tailor your requirements in a scalable, cost-effective and safe manner.

If you follow these rules things will be mostly good, hardly ever bad and certainly never ugly.

For more visit: www.version-next.com


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Posted in About Web Hosting, Dedicated Servers, Web Hosting Types, Windows Plesk Reseller, Windows Plesk Server

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Changing Dedicated IP to Exim Mail Engine Formats for /etc/mailhelo, mailips, etc.

January 17th, 2011

I have to change how mail is sent from one of our machines because it is on a network with a poor reputation. I have additional ips and can switch the sending ip to something else.

When I look at the options in EXIM CONFIGURATION I see:

** send HELO based on the domain name in /etc/mailhelo (*: HELONAME can be added to the file to change the default helo name) [?]
Send HELO based on the domain name in /etc/mailhelo (*: HELONAME can be added to the file to change the default helo name)

** Send outgoing mail from the ip that matches the domain name in /etc/mailips (*: IP can be added to the file to change the main outgoing interface) [?]
Send outgoing mail from the ip that matches the domain name in /etc/mailips (*: IP can be added to the file to change the main outgoing interface)

** Automaticlly send outgoing mail from the account’s IP address instead of the main IP address. Warning: If you turn this setting on you should make sure reverse DNS entries match the ones in /etc/mail_reverse_dns. [?]
Automaticlly send outgoing mail from the account’s IP address instead of the main IP address.

How do I change the info for these files, all of them are currently empty except for /etc/mail_reverse_dns which has the main server ip and machine name. Do I just edit it manually with VI or PICO and it will work or will it be blown away with the next “upcp”?

What is the format for these three files?

You may use any command-line text editor such as vi (or vim), nano (or pico), to edit the files. As long as the automatic option is not in use you can manually update and manage the mailhelo and mailips files without them being overwritten.

The easiest method to see a full version of the files with proper syntax is to temporarily enable the following “automatic” option:
WHM: Main >> Service Configuration >> Exim Configuration Editor >> Standard Options >> Domains and IPs
* Automatically send outgoing mail from the account’s IP address instead of the main IP address. Warning: If you turn this setting on you should make sure reverse DNS entries match the ones in /etc/mail_reverse_dns

the above option will create the files so you can simply view their contents to see how they are used.

Alternatively, you can manually create them based off the following examples, while being sure to use your own domains and IP addresses where applicable; however, please note that to retain customizations of the two files, mailhelo and mailips, it is necessary to enable the relevant options via the Exim Configuration Editor in WHM as seen below.

WHM: Main >> Service Configuration >> Exim Configuration Editor >> Standard Options >> Domains and IPs
* Send HELO based on the domain name in /etc/mailhelo (*: HELONAME can be added to the file to change the default helo name)
* Send outgoing mail from the ip that matches the domain name in /etc/mailips (*: IP can be added to the file to change the main outgoing interface)

Full Path: “/etc/mailhelo”

Code:

domain2.tld: domain2.tld

sub.domain2.tld: domain2.tld

addondomain.tld: domain2.tld

other.domain3.tld: other.domain3.tld

*: server1.domain1.tld

In mailhelo, the example entry that begins with an asterisk sets the default HELO for domains without their own specific entry; you could, if desired, just have the default set and nothing else.

The “#.#.#.#” entries in the following two examples are meant to represent IP addresses on your system; be sure to use only valid, public IP addresses that are accessible via the Internet.

Full Path: “/etc/mailips”

Code:

domain2.tld: #.#.#.2

sub.domain2.tld: #.#.#.2

addondomain.tld: #.#.#.2

other.domain3.tld: #.#.#.3

*: #.#.#.1

In mailips, the example entry that begins with an asterisk sets the default outbound (sending) IP address for domains without their own specific entry; you could, if desired, just have the default set and nothing else.

You should not have to manually edit or manage the mail_reverse_dns file; the only two that you would manually edit are mailhelo and mailips. For the sake of showing an example, though, here is what the mail_reverse_dns file might look like:

Full Path: “/etc/mail_reverse_dns”

Code:

#.#.#.1: server1.domain1.tld

#.#.#.2: domain2.tld

#.#.#.3: other.domain3.tld

To help understand why the above examples look the way they do, in terms of why a particular domain has a specific HELO value and or why a particular domain has a specific outbound IP, and to help show what you might expect to see from the aforementioned “automatic” option, the following could be assumed:
1.) “domain2.tld” is a primary domain
2.) “sub.domain2.tld” is a sub-domain of “domain2.tld”
3.) “addondomain.tld” is an add-on domain of “domain2.tld”
4.) “other.domain3.tld” is an also primary domain
5.) “server1.domain1.tld” is the server hostname

If you opt to manually create, update and manage the mailhelo and mailips files, you are free to customize them as needed provided they contain the correct syntax and use only valid domains and IP addresses.

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Posted in Control panels, cPanel Tutorial, Dedicated Servers

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How Many IP Addresses Do I Need?

December 28th, 2010

As you may have heard, there are a finite number of IP addresses available to Internet Service Providers (ISP). Once they are all used up, the only way to get more is to reassign them. In technical terms, the limited number of IP addresses refers to the IPv4 address space, while there is plenty of room in the IPv6 address space.

Until ISPs begin fully adopting IPv6 technology, however, IP addresses will be sold at a premium. The question is: how many do you really need for your dedicated server? The answer really depends on where and how your server is hosted, the number and type of websites you are running, and how you use your server.

For a server with a single enterprise website and one central focus, a single dedicated IP may be all you need. This, however, assumes you also have nameserver IPs on another machine or from a service. If your server is housed in a remote datacenter, your nameservers may be managed by the provider. If not, you will need at least two IP addresses.

If you have more than one website, you can usually use shared IPs for most of them, unless they require SSL for ecommerce or community logins. For encrypted sites, you will need an IP for each one, if you want authenticated SSL certificates.

If you are using your server for web hosting, you may need to regularly acquire IP addresses for your customers, and you should use a service that will allow you to quickly and easily add more. Often times, you can purchase them in bulk, depending on the number you need.

It is a good idea to know ahead of time how many IP addresses you think you might want, but even if you repurpose your server at a later date, you should still be able to add more IPs without any difficulty.

I’ve seen a lot of reasons given by ESPs for why they need so many IP addresses:

  1. I need at least one IP address per customer, to handle IP based reputation
  2. I need many IP addresses so my MTAs can handle the volume of mail sent
  3. I need many IP addresses so that I can work around ISP throttling limits
  4. I need multiple IP addresses per customer so that that customer can deliver mail in a timely manner
  5. I need multiple IP addresses per customer so as to manage filtering issues
  6. I need multiple IP addresses in different locations to provide redundancy against network outages
  7. I need multiple IP addresses in different locations so as to provide redundancy against blacklisting of my ISP

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Posted in Dedicated Servers, Linux Server Tips, Reliable web hosting, Version Next Technologies, WHM Server Tutorial

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Tips for Web Developers and Designers for 2011.

December 21st, 2010

Creating a website to establish an online presence is the most elementary step to furthering your business. One has to know that websites user friendliness is what leads to its success. To skim the cream out of the web and to eventually tap out the resources from the web you can follow these useful tips from the leading

Clarity: Top Web Design firms critically emphasize the importance of clarity to make websites user-friendly. Websites should make things understandable and easy to the users with an easy to use navigation. Use clear layouts and organized structures with apparent and familiar looking links. Visitors will find it pretty annoying if they can not find what they want and it is less likely that they would return to your site again.

Brevity: Websites, especially e-commerce sites, or sites that offer a tool or service typically require visitors to fill out a form. Web design experts recommend that you keep these forms short and to the point; having to fill out information that is excessive in length will cause visitors to leave your site and not follow through with the order process. What consumers look for these days is their comfort and processes in speed of light, so processes that require time is a thing of the past.

Privacy: It is suggested by designing companies that not asking for personal details from visitors for trying out certain services can maximize better business hand. Having to do so deter users from trying introductory software downloads that they might later be willing to pay for. Let users explore and discover what your services have to offer before you ask for personal information. Once these users decide that they like the service you are offering, they are much more willing to provide personal data such as an email address in return.

Readability: While high quality, useful content is an extremely important element of website usability, do not make the mistake of using too much text in your web design page lay out. Web design firms use italics and bold words in contents so that users can spot easily what they are looking for. Break content up and help explain it with images and captions, bullet points, and headings. Content is a must, but make sure you do not feed any useless or good for nothing contents to agitate a user.

Simplicity: Always remember the “keep it simple” mantra for an amazing website. Use a neat an simple structure for the web design. Make sure there is a limit to the amount of pop ups, audios and videos featured in a site. These can overwhelm users, and without adequate technology, overload their computer and deter them from using your site. Use hierarchical structures to give a sense of visual hierarchy to delineate the content type and importance. Maintaining a proper structure, colors and fonts all throughout your site will ad credibility into your sire.

1)      Optimize images to increase loading speed.( Less image more content)

2)      Design a content based layout.( More content more search engine ranking and traffic)

3)      Create static navigation links both header and footer.( Top menu and footer menu)

4)      Add content to web pages inside p tag avoid br tag.(The tag is an empty tag )

5)      Minimize table especially nested tables.( Try to use div )

6)      Add div avoid using old tables.

7)      Avoid Java script.( Less java the page will load faster)

8)      Use H Tags like h1…h6 for placing Keywords example like service name and products.(For Important Words)

9)      Create file name related to web page example web-design-India.htm or html or php and try to avoid keeping page name as Page name1.html, page name2.php, http://www.yoursitename.com/templates.Php? etc.

10)  Add alt tags related to images and your keywords.

11)  Avoid using frames.( Most of the search engines don’t like frames and it wont crawl your site)

12)  Validate web page for W3c to avoid html code error.

13)  Add a good site map structure for your website.

14)  Make a blog associated with your main website.

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Posted in web design tutorial, Web Site Marketing, Website Builder Hosting

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10 Ways to Get More Clicks in Your Email Campaigns.

December 21st, 2010

We all want our recipients to open our email campaigns, right? But it’s what happens after the open we’re truly concerned about. We want our recipients to read our articles and take action whether it’s buying a product, service or donating to our cause. Here are ten easy actions you can take and put to work in your email marketing campaigns that might just get them clickin’.

1. More Links – Obviously you’ll link your call-to-action such as “Click Here”, but try linking your words within your article or pitch. You might find that people will respond better to more links.

2. Link Your Headlines – If you write a newsletter and you’ve got headlines for your articles, try linking the entire headline. If you sell a product link the product name.

3. Link Your Images – People are used to being taken somewhere when they click on an image. If you’ve got an image that relates to your product or cause, link it!

4. Include a Table of Contents – Let people get to the content they want to see fast by using anchor tags in your table of contents at the top of your email. There are however, issues with anchor tags not working properly for Outlook 2007 and a few other email clients so those who read their emails using these clients won’t be able to click.

5. Tease Them – Include half the story in your email and link off to the other half. Make sure in your link you tell them there is more to read. A good suggestion might be “Click to finish reading this fantastic article…” or something of that nature. Then on the page you direct them to, you can include offers that relate to your content.

6. Link Your Offer – If you’ve discounted a product make sure you link either the text or the image you use.

7. Free Gift – Give a free gift with purchase or donation, but only tell them what it is if they click on the link. Then you’ve got more real estate on the page to tell your story.

8. Give an Expiration Date – See how crazy Neiman Marcus went with their two-hour sale email. Make sure you link the date to where you want them to go.

9. Link to a Customer Video – Perhaps you’ve got a customer who made a video about your business. Why not link to it in your emails? Nothing sells you better than one of your customers plus your customer will tell all of his friends about it.

10. Personalize Your Links – If you’ve got a special offer, why not try including your recipients name in the link. “John, click here for your special discount” or “Stanley, click here to learn more about how you can save the Bay.”

The more clicks the better. Get linking!



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